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Get ready for comfort AND style. Use promo code HelloBeautiful for 10% off.

People are DONE with the misrepresentation of full-figured women.

Like many girls, she once thought beauty meant "light-skinned."

This is the perfect transitional piece for Spring. Use the code HelloBeautiful for 10% off!

We found affordable red dresses for our plus-size beauties.

Dia and Co. is standing firm that plus-size should have a place and not a guest starring role in fashion.

Watch out for the big girls. It was poignant plus-size fashion and beauty on the red carpet and we're cheering, finally! (In some areas).

Check out these Fall fashion trends from some of your favorite curvy models!

Plus size retailer  Eloquii has been slaying the curvy-girl fashion game of late. From leather culottes to vintage-inspired denim skirts, it’s become many a double-digit diva’s go-to for trendy, moderately-priced workwear. So when the retailer announced that they would be selling wide-width shoes and boots, we couldn’t wait to see what they’d come up with. […]