In the 360-degree video above, you can watch Jidenna and his team prep for the performance, which is moments away.
In addition to speaking with HelloBeautiful regarding his art form, Jidenna shared his behind-the-scenes routine prior to any performance.
In the interview, Jidenna discussed his musical influences, his goals, as well as the difference between a good artist and a great artist.
The Game and Jidenna may as well be twin brothers because it's getting a little difficult to tell them apart.
As Black History Month comes to an end, we’re giving you one more healthy dose of Black excellence from the self-proclaimed “Classic Man” – Jidenna. When it comes to creating innovative concepts with Black artists and breaking barriers, PepsiCo has found itself at the forefront of cultivating a space for artists of color to share their culture […]
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Jidenna goes from classic to ratchet as an eager beaver p-pops on a handstand.
The "Yoga" singer's speech regarding police brutality was cut short just as she was about to touch on the Black Lives Matter movement